Other than the current Apple television ads, which are funny and charming, and reinforce Apple's brand brilliantly, I don't see much creative advertising on the tube these days. American t.v. advertising doesn't seem to do "art" well -- that is, ads that work effectively from a business and marketing standpoint (since sales are, after all, the goal), AND are artistically interesting or exciting. Europe seems to do this combination better, and here's a terrific example from VW for the company's new VW Phaeton. How cool is that?!